11 Billboard Types You Can Use For Your Brand :
Vinyl Billboards :Vinyl billboards are vibrant and typically coated with UV-resistant spray paint. They have a lifespan of 3 to 5 years and are made from a material called polyvinyl chloride. These banners are created using large inkjet printers and are often used for company logos or special events. They are also known as digitally printed banners.
Classic or Bulletin Billboards :For a considerable amount of time, classic billboards have been utilized for advertising purposes. Commonly referred to as bulletin boards, these billboards are typically large in size and can be found on highways and streets where they can be easily seen by both pedestrians and motorists. Over time, their size has increased to accommodate the speed of motorized vehicles, allowing drivers to read the advertisement without slowing down. Classic billboards come in a variety of sizes, such as 14 feet high by 48 feet wide or 10.5 feet high by 36 feet wide.
Mobile Billboards :Mobile billboards are designed to reach a target audience present at large events or in high traffic areas. The billboard is affixed on top of a moving vehicle, enabling it to be seen by people wherever the vehicle goes. Compared to static billboards, mobile billboards offer the advantage of being able to easily relocate and reach different audiences.
Painted Billboards :Manually painted billboards, which involve hand-painting the advertisement message and images onto the billboard, are becoming increasingly rare today due to the popularity of graphically printed billboards.
Digital Billboards :Digital billboards are typically installed at high-traffic locations such as central business districts, airports, and highways to ensure maximum visibility and exposure. These billboards can display not only advertisements but also real-time information such as stock market updates and weather reports. Although they are costly, digital billboards are highly effective in grabbing people’s attention and promoting businesses.
Scented Billboards :Scented billboards are a unique type of billboard that is used to stimulate the sense of smell in potential customers. They are not commonly used in advertising and are considered rare. Scented billboards are designed to emit a fragrance related to the product or service being advertised. For instance, a restaurant may use a scented billboard to advertise a new dish by wafting the scent of the dish to passersby, attracting them to the restaurant. These billboards are effective at creating a sensory experience and can help to draw attention to the advertisement.
Three-dimensional Billboards :The latest type of billboards that draw the attention of viewers and are known for their artistic approach are 3D billboards. These billboards are designed to make the image or product stand out by creating a 3D effect. They are particularly effective at emphasizing a specific product or message, such as a new dish in a restaurant advertisement. With 3D billboards, the focus is on the product itself, rather than the rest of the billboard.
Interactive billboards : These billboards allow the audience to interact with the advertisement, usually through a touch screen or motion sensor. They can be used to promote products or services and to engage with customers in a fun and memorable way.
LED billboards : These billboards use LED technology to display bright, colorful, and dynamic advertisements. They are usually placed in high-traffic areas and can be programmed to display different messages at different times of the day.
Wrapped billboards : These billboards are covered with a vinyl wrap that features a custom design or artwork. They can be used to promote brands, products, or events and are often used in conjunction with other advertising media.
Digital signage billboards : These billboards are like large digital screens that display video, animation, and other types of multimedia content. They are typically used in indoor spaces like malls, airports, and stadiums.
